Enormous changes are underway in
healthcare delivery systems around the world.


In the not-too-distant future, healthcare institutions won't require people to be physically present to receive care. Sensors, mobile devices, telehealth and telemedicine already allow people to engage with these systems from home or wherever they are located.

As usage of these tools increases exponentially, healthcare delivery systems will require radical reinvention to support these changes. And the radical reinvention will not come from technology alone. Technology exists in an ecosystem that includes strategy, process, people, payment models, regulatory issues and other key infrastructure issues.


We work smart. We work hard. We listen. 

We work with developers to create and refine product features and build wrap-around services so that what they're developing can be more easily adopted by the market.

We work with investors to provide market forecasts, market segmentation analyses, technology evaluations and due diligence support. We also help optimize investments in companies by providing strategic and operational know how to those companies.

We work with purchasers to help them successfully adapt and implement new technologies to drive market-leading results for their business.


Elise Giancola, MPH
Co-Founder and Managing Director

Solution Design and Execution

Derek Newell, MBA, MPH
Co-Founder and Managing Director

Business Strategy and Innovation

Mary Cain, MPH
Co-Founder and Managing Director


Regina Pitstick

Payer Operations and Product Development



Consumer Electronics Show (CES) Innovations

2014. Design and Engineering Award Honoree. For "NOT ME" Online Diabetes Prevention Program developed in collaboration with Jiff, Inc. for United Health Group. "NOT ME" is a lifestyle modification program based on the Center for Disease Control's Diabetes Prevention Program.

Mid-Atlantic Emmy Award

2013. Health Environment/Science category winner. For Project NOT ME's episode "Take Charge" which was part of a 16-episode video-on-demand series. The reality TV series followed 6 adults who were at high-risk for developing Diabetes as they went through a Diabetes Prevention Program. The series was developed by United Health Group and Comcast Corporation in collaboration with HODDER (a television production company) and Haberman (a marketing agency).  

Aetna and
Rock Health

2012. Most Innovative Design RFP Live Design. Member of the winning agency team, which resulted in an ongoing design contract for the agency Azul7.

California College of the Arts

2012. Leader of winning design team for CCA's "Healthcare Redesigned: Iron Designer Charrette". 

DMAA Quality Impact Award

2009. Most Innovative Program Design or Delivery - LifeMasters Supported SelfCare's innovative use of the Patient Activation Measure survey tool as part of an integrated coaching model resulted in a 33% decline in hospital admissions and a 22% decline in emergency visits. This translated into a savings of $145 per participant per month in hospital admissions and $11 per participant per month savings in emergency visits.

“Elise was hired by our firm to help us “think through” an innovative, new product in the medical technology space using big data. The size of the idea alone was daunting but the initial thinking on how to operationalize it was overwhelmingly complex and challenging. My experience with consultants is that they are either “big idea” thinkers or process wonks. With Elise we got both. Not only did she improve our big idea through her in-depth knowledge of healthcare technology and her creative out of the box thinking but then she was able to create a very detailed plan to make this product a reality. For my money, I got two consultants for the price of one. I highly recommend Elise– she’s one of the smartest, cost- effective consultants I’ve ever worked with.”
— Bill Broderick, VP Marketing and Outcomes Research
“We couldn’t move our project forward without Elise. Our project, which requires coordination across internal departments, and interaction with external customers, had been stalled for over a year. Elise drove us to clarify action steps, gain agreements and staffed the work - she did whatever had to be done to make sure we were successful.”
— Diane Stewart, Senior Director/PBGH
We sought out HT3 to assist us in performing due diligence for an investment in a Healthcare IT company. We sought their expert assistance in assessing both the company software development strategy, as well as compatibility of the product concept with clinical practice. HT3`s consultants provided us with a clear and critical assessment of the state of our future portfolio company`s software development plan, as well as a strategy, which the company has largely executed on to this day. HT3`s insights in the relationship of the company`s performance metrics analysis tools to hospital clinical routines were also valuable guides to us in adjusting the business strategy. Based on this experience, we would unqualifiedly recommend HT3 as a consulting partner and look forward to working with their team again in the future.
— Founding Partner, Aeris Capital